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Supply costs went up. Labor went up. Your rates didn't. You're quietly eating the difference every month and calling it 'staying competitive'.
When you price a new account without a calculator, you're guessing. Some jobs make money. Some lose it. You can't tell which until it's too late.
Text threads, last-minute scrambles, routes that make no sense. Every hour managing chaos is an hour you're not growing.
New clients come from referrals — when they happen. Revenue is unpredictable and growth feels like luck rather than process.
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